As of today employees at Disneyland in California and Florida are permitted to grow beards or goatees for the first time in 60 years.
The no facial hair policy has been in place since the first park in California opened its doors in 1955.
Employees, called ‘Cast Members’, have always had to adhere to some of the most strict appearance guidelines in the corporate world, including limitations on dress, hairstyle, makeup, eyewear, and personal hygiene.
A slight concession was made in 2000 when employees were allowed to grow moustaches, as long as they were grown when the employee was on holiday.
Today’s change in policy marks the biggest policy concession by the notoriously conservative company in six decades. However, the guidelines remain far from liberal. The rules still forbid piercings, tattoos, “extreme” hairstyles or colours, and non-natural makeup.
The guidelines state that:
‘As Cast Members at the Walt Disney World® Resort, our appearance reflects the commitment to excellence and show quality for which the Company is known.’
Summary of ‘The Disney Look’:
Eyewear – sunglasses are allowed but only if they are not too dark, and allow the eyes to be seen. The frames and lenses of both prescription eyeglasses and sunglasses should be a conservative, neutral color and style and free from contrasting logos.
Body alteration - Intentional body alteration or modification for the purpose of achieving a visible, physical effect that disfigures, deforms or similarly detracts from a professional image is prohibited. Examples include, but are not limited to, visible tattoos, brands, body piercing (other than traditional ear piercing for women), tongue piercing or splitting, tooth filing, earlobe expansion, and disfiguring skin implants.
Underwear - Cast Members are required to wear appropriate undergarments at all times. Patterned or colored undergarments that are visible when worn under light-colored costumes or business attire are not permitted.
Personal hygiene - Due to close contact with Guests and fellow Cast Members, regular bathing; frequent hand-washing; clean, neat hair; and the use of an antiperspirant or deodorant are required. For the same reasons, the use of strong, heavy scents and fragrances is not permitted.
Makeup - If makeup is worn, it should be applied in a blended manner and in appropriate, neutral colors.
Hair – Hair should be neatly combed and arranged in a classic, easy-to-maintain style. The Disney Look does not permit extremes in dyeing, bleaching or coloring. If the hair color is changed, it must be natural-looking and well maintained.
Shoes - The required shoes for a costumed area differ based on the role and the theming of the costume. Before buying work shoes or hosiery, Cast Members should check with their leaders to ensure proper style and color. shoes must be solid in color with no contrasting logos or markings and made of a polishable material such as leather.
Summary from Disney International Programs.